Configuration
To get started, a new Amazon account needs to be added into Mean Repricer database.
There are two options available to do this:
In order to add already existing Amazon account, click on – «Add your Amazon Account»

A new window will pop up where the following details must be entered:
Important: As these fields can only be filled in once, it is absolutely vital to check that entered information is correct before clicking “Add Account” button. There will be no option to change these details in the future.

To complete, click on “Add Account”.
Once a new account is added, the new account entry will appear under “Account” section.
The next step is to integrate the new account with Amazon.
Click on added account to get to integration settings screen.


There are two steps required in order to complete integration with Amazon:
To start Amazon integration, click on the link (1).
Follow the instructions outlined in “Repricer Integration” screen.
Amazon will provide both MerchantId and MarketPlaceId which need to be entered back in “Repricer Integration” screen under “MerchantId” and “MarketPlaceId” fields respectively.
To complete first step of integration, click on “Finish Integration” button.

“Integration status” section is used to show whether integration was successful or not. If it says “success”, then everything went fine and first step of integration is now completed.


If, however, integration is unsuccessful it will show as “failure”. In this case all entered details need to be revised.


Step two is very similar to step one. To integrate AccessKey and SecretAccessKey click on the link (2)
Follow the instructions in order to get both keys from Amazon. Enter them into appropriate fields and click on “Finish Integration”.
If integration was successful, each field section will be filled in with entered keys.


The account status table will also change to “Active” status.
There are three different statuses available:
  • not integrated: an account is not integrated nor activated.
  • active: an account is integrated and the repricer is active.
  • not active: an account is integrated, but the repricer is deactivated.
In settings, there is an option called “Deactivation” which allows you to switch the repricer on/off.
To delete an account, click on the “Delete Account” button. When deleting an account, please remember that all associated listings will also get deleted. You will not be able to restore a deleted account.


There are three different repricing modes available:
(1) Set a difference between your new products and new products of your competitor
(2) Set a difference between your used/refurbished products and new products of your competitor.      Set a difference between your used/refurbished products and used/refurbished products of your competitor.
In the first two examples it’s necessary to enter a price difference in fields provided and confirm changes by clicking “Save” button.
(3) Create complex rules in “Complex Repricing Rules” tool. Please read on to learn more about this tool.

Complex Repricing Rules tool is a universal solution for creating complicated rules.
In account settings section, click on “Manage” to explore this tool in detail.

Be careful, as all specified settings will only get saved after “Save rules” button is clicked. If a configuration window gets closed without saving them first, specified settings will get lost.

So, here is how the configuration screen looks:

Add new rule by clicking on the “Add new rule” button.

New rule is now added. The next step is to select products and choose actions that need to be taken. For example, there are four fields available:
  • "My Item Condition" - the condition of your item.
  • "Competitor Item Condition" - the condition of your competitor’s product.
  • "Action" - the action that needs to be taken when applying a rule.
  • "Value" - the difference in prices which needs to be applied when using a certain rule.
More about each field:
1) There are three options available for “My Item Condition” and “Competitor Item Condition”, these are: “New”, “Used” and “Refurbished”.
If the status of a product selected as new, then condition of competitor’s product needs to be new as well.
2) Here are the options available for “Action” field:
  • "Ignore This Seller" - when applied, the repricer will ignore selected seller.
  • "Set Price Difference" - when applied, this option will instruct the repricer to go and use price difference you have specified in “Field” section.
  • "Set Price Difference In Percentage" - when applied, this option will instruct the repricer to go and use price difference in percentages.
3) “Field” – this option is related with “Action” option. Depending on what action option is selected, the following options will become available:
  • If a chosen action is to Set Price Difference, then decimal numbers must be entered (both negative and positive)
  • If a chosen action is set to Set Price Difference In Percentages, then percentage number must be entered (without “%” sign, simply numbers from -100 to 100)
  • If a chosen action is set to Ignore This Seller, then entering values option will not be available.
For example, as illustrated on the screenshot below, we are comparing our “Refurbished” products to our competitor’s products which are also in “Used” conditions. We have selected price difference in percentages and have entered “20” in the “Value” box. By doing so, we have instructed the repricer to use the following formula:
Current Price – 20%
If our price for Product A is £100, and our competitor’s price for Product A is £100, then the repricer will go ahead and reduce our price by 20% (i.e. from £100 to £80).


To confirm new rule, click on “Insert” button.


If no conditions are specified, a new rule will be running regardless.
Please be advised that rules above others are checked first. Once a rule met all conditions, price will change and all other rules will be ignored. Therefore you need to plan beforehand which rules will be at the top of the table, and which at the bottom.

The new rule is now added. The next step is to set checking conditions.
Click on “+” sign to expand all conditions and click on “Add new condition” button.
A new entry will be added. There are three fields available:
  • Field – a variable which checks a condition (Price, Average Feedaback, Total Feedack, FBA Merchants and Super Saver Delivery)
  • Condition – an actual condition. The following conditions are available: Greater, Less, Equal and Not Equal.
  • Value – a value against which variables are compared (for Price and Average Feedback – decimal numbers, and for Total Feedback – whole numbers)
Once again, in order to add conditions, click on “Insert” button.
Let’s add couple of conditions for illustration purposes.

As shown on the screenshot above, there is only one new rule added that will only become completed once ALL CONDITIONS ARE MET:
  • A product must be in Refurbished condition, and our competitor’s product must be in Used condition
  • Price of competitor’s product must be higher than 500
  • Price of competitor’s product must be lower than 700
  • Total Feedback must be higher 400
In case all conditions are met, our price will be the same as competitor’s price minus 20%.

More Examples
1. Many buyers prefer to buy from sellers with higher feedback as it feels more reliable and secured to buy from those with positive reviews, even at extra cost. If you have such advantages against your competitors, you can use Complex Repricing Rules tool and instruct Mean Repricer to apply flexible conditions. For example, if we know our competitors are with low feedback, we can set our price higher hoping that it will still convince a buyer to buy from you due to feedback and reliability advantage.
Let’s take a closer look at the screenshot provided below.


In case your competitor’s Average Feedback is lower than 3, chosen condition will instruct the repricer to increase your price by 2 units.
  • Condition of your product is set to New and your competitor’s product condition is also set to New
  • Average Feedback of your competitor is set to less than 3
2. If you are planning to use more than one rule then it’s recommended to place complex rules at the top. Let’s use a simple example here. On the picture shown below different rules and conditions are illustrated.


First rule should instruct the repricer to reduce our price by 2 units if our competitor’s product price is within a range of 300-800 units.
  • Condition of your product is set to New and your competitor’s product condition is also set to New
  • Price of competitor’s product must be higher than 300
  • Price of competitor’s product must be lower than 800
Second rule should instruct the repricer to increase our price by 2 units if our competitor’s product price is within a range of 500-600 units.
  • Condition of your product is set to New and your competitor’s product condition is also set to New
  • Price of competitor’s product must be higher than 500
  • Price of competitor’s product must be lower than 600
In this particular case the repricer will be left with no choice but to ignore a second rule, because price range of a second rule is within price range of a first one.
To conclude, the repricer deals with rules by using a traditional one-after-another method. In the example provided above, in order to instruct the repricer to go through second rule you need to place it on top of the table, otherwise it will be skipped.
3. If none of the rules can be applied, then a price will be taken from main account settings screen (both for new and for used products).
Amazon reports can only be ordered once an account is integrated and activated.

Click on “Map Listings” button.


In order to download a report, it needs to be ordered first. To get this report, click on “Order Report”.
During report ordering process a unique number will be generated. This unique number will be used each time new listings are downloaded from Amazon into MeanRepricer.
It takes time for Amazon to generate a report so that it can be downloaded. Once Report ID is received, please allow extra 15 minutes for a report to be ready. Do not try to download them too frequently as Amazon will limit you from doing so.
In order to delete all non-existent listings from Meanrepricer, you need to tick “Remove all listings from the Meanrepricer that no longer exist in your Amazon Inventory” option prior to downloading reports.
Status of downloaded report will be shown at the bottom of the “Report Ordering” screen. If it says “Report successfully downloaded” with the amount of new listings uploaded it means that you have successfully ordered and downloaded Amazon report.
If, however, the status is shown as “Error in report downloading”, possible reasons could be:
  • because a report is not generated yet;
  • or because of failure at Amazon’s end.
If you cannot download a report within 24 hours, then new report needs to be ordered.
Console
All of your active listings can be found under Console. This console allows you to do the following:
  • Delete listings (listings will be deleted from the repricer only and not from Amazon)
  • Edit minimum and maximum price of a product
  • Download/upload listings via .csv files
  • Edit ASIN if needed
  • Use filtering and sorting options
Amazon Title: Product description
ASIN и SKU: Unique keys for product identification
Selling Price: Current price of a product which is being sold
Min Price и Max Price: Minimal and maximal price of a product
Lowest Price: The lowest price on the market
Position: Current position of your product on Amazon
Account: Name of an account that owns this product
Condition: Condition of a product (New, Used, Refurbished)
Right after downloading a report all fields with the prices (Selling Price, Min Price, Max Price and Lowest Price) are equal to current price of goods on Amazon. Position is equal to zero. Don’t be worried, these fields will be filled and changed next time the repricer runs.
Repricer does not adjust listing price where Minimum Price equals to Maximum price or Minimum/Maximum price less than 0.1.
You can easily download your listings on your PC in case you with change and edit prices via applications you are familiar with.
The Format of a downloaded file is CSV (comma-separated value). It’s a file where all data is separated by commas.
=>
Export page: Listings you see on your current page will be saved.
Export all: Absolutely all listings will be saved, from all accounts ignoring filters which are on.
Import CSV: Loading a file with edited listings back to web site.
Example of price changes using CSV file.
  1. Save listings on your PC.


  2. Open downloaded file using Excel (alternatively, you can use any other program).


  3. Choose the divider of data, in our case its comma.


  4. Choose the format of the ASIN, SKU and Account data fields as a text.

  5. Press "Finish" to complete.
    Transformed table should look as it is shown below.


    Make changes to the Minimum Price and Maximum Price fields.
    Other fields’ changes (mainly ASIN, SKU and Account) will make the given listing void, therefore changes won’t be considered while uploading file onto web site.

  6. After modification, save the file in CSV format (Comma delimited).


  7. Download listings back to web site.


  8. Wait until the program finishes making changes to the data base. Downloading time depends on volume of data being uploaded.
    If everything has been done correctly, there will be a message confirming it.

    If any of your listings have appeared incorrectly, the program will deduce them in a specific table.
    Repeat procedure with erroneous listings or make changes manually directly on a web site.
Mean Repricer filter carries out samples of your data by following parameters:
  • is equal to
  • is not equal to
  • ends with
  • starts with
  • contains
"Clear Filter" button is intended for clearing filters purposes.

For example, let’s find a product where the word PC is contained under the description.


To remove your listings, you need to allocate necessary listings and press «Delete selected products».
Listings are deleted from Mean Repricer only; they will not be deleted from your Amazon inventory.
It is possible to select all listings on the page by pressing "check all products".
There are 2 possible reasons for this:
  • The repricer failed to reprice. In this case, you need to allocate affected listings and press «Invalid repricing on selected products»
  • Alternatively, this can be down to delivery prices which have been recently changed. In this case, click on “I have changed my shipping costs”.
Changes will be introduced the next time Mean Repricer runs.
These options should only be used in case you are certain that there is an error somewhere as next time it may process less listings than usual.
For editing, you need to double click on a chosen cell.
For any changes made, make sure you always press «Save».
To cancel all changes press «Cancel» button.
You can change both minimum and maximum prices.
Editing ASINs is also possible, however at your own risk. The warning window will emerge at the point of modification.


Payment
To change your current pricing plan you need to authorise first, and then click on “Profile”.
This is where registration data of the user and current pricing plan is displayed.
Every newly registered user gets 30-day Free Trial of Mean Repricer.
Trial version should be used for evaluation purposes and is limited to one account for 100 listings only.
To change your current price plan, click on “Change Plan”.
“Price plans” screen allows you to choose how many accounts you need (i.e. 1, 3 or 5) as well as listings limit (i.e. 1000, 5000, 10000, 20000 and 40000) for each account.
With priority option activated, Mean Repricer will be instructed to reprice every 2-4 hours (with standard package it runs every 6-9 hours).
If priority option is ticked, your current “Price plan” cost will be multiplied by 3.
“Price plans” screen also allows you to choose a most convenient payment currency, whether it’s EUR, GBP or USD. Select preferred currency and confirm selected plan by clicking on “Change plan”.
Once clicked, you will be transferred to payment screen.
As soon as the payment is made, your account limits will be revised and you see check this by going to “Profile” section.
In case selected amount of accounts/listings is higher than can be allowed within selected pricing plan, the Repricer will not allow changing it.
Logs
Mean Repricer keeps log files for your personal reference. These log files are generated each time the repricer runs through your listings.
All log files are held under “Logs” tab.
You can view logs for last 15 reports for each account, as well as view all global errors.
Within log itself, you can find out the following information:
  • number of listings with revised prices;
  • number of listings with no price changes;
  • number of ignored listings.
It allows you to download CSV file with detailed information included for each listing.
In case the repricer had any errors, this CSV file will include information about all affected ASIN listings.
How does Mean Repricer work?
The way the repricer works depends on settings applied under “Configuration” tab.
For new users, we recommend to use quick configuration set up.
Firstly, in the main repricer screen you need to choose by how much a given price must be increased or decreased, in accordance to state and condition of your product, as well as your competitor’s product. Secondly and lastly, you need to choose one of the following repricing modes:
  • To set minimum price if your competitor’s price cannot be beaten;
  • To set lower price when your competitor’s price can be beaten;


More advanced repricer users should be able to use Complex Repricing Rules functionality in order to use specific and complex conditions and configurations.
In case any of complex repricing rules are available, the repricer will try to run through them first.
If the repricer finds listings which are in line with configured complex rules and all conditions are met, the repricer will go ahead and change your price in those listings, depending on settings applied.
    Please remember the following rules:
  • Existing price will be revised according to the instructed you have set under “Value” tab.
  • If you select “Price Difference in Percentages” under “Action” tab, then revised prices will be shown in percentages against your competitor’s prices.
  • If information entered under “Value” field is negative, then new price will be generated according to your competitor’s price + information entered under “Value” field.
  • If information entered under “Value” field is positive, then new price will be generated according to your competitor’s price - information entered under “Value” field.
Learn more about Complex Repricing Rules
If none of the rules can be applied, then price difference will be taken from main Repricer screen with settings applied there.
Example 1:
Our product Our unique competitor
Condition of a product Refurbished Used
Delivery Price free free
Current Price $1084 $1067
Minimal Price $1054 -
Maximal Price $1084 -
Repricer will set the first possible price it can beat true -
Price difference between your new and competitor new product $0.05 -
Price difference between your used/refurbished and competitor new product $0.02 -
Price difference between your used/refurbished and competitor used/refurbished product $0.5 -
Here we can see that our competitor sells the same item for $1067 (Used product condition). According to chosen parameters the new price will be calculated by using the following formula: $1067 - $0.5 = $1066.5

Example 2:
Our product First Competitor Second Competitor
Condition of a product New New New
Delivery Price $0.10 free $0.50
Current Price $12.40 $11.32 $11.76
Minimal Price $11.48 - -
Maximal Price $12.43 - -
Repricer will set minimum product price when the lowest cannot be beaten true - -
Price difference between your new and competitor new product $0.05 - -
Price difference between your used/refurbished and competitor new product $0.02 - -
Price difference between your used/refurbished and competitor used/refurbished product $0.01 - -
The cheapest selling price available including postage costs is: 11.32 + 0.00 = 11.32, which is already lower than our minimal price is. Based on applied conditions, the repricer will set the minimal price as: 11.48
However once you set it to Repricer will set first possible price it can beat mode, it will go ahead and beat competitor’s price. Our competitor’s price is 11.76 + 0.50 = 12.26 including postage costs, so the repricer will set a new price which equals to 12.26 - 0.05 - 0.1 = 12.11

Example 3:
Our product First Competitor Second Competitor
Condition of a product Refurbished New Used
Delivery Price free free free
Current Price $13 $12 $11
Minimal Price $8 - -
Maximal Price $13 - -
Repricer will set minimum product price when the lowest cannot be beaten true - -
Price difference between your new and competitor new product $0.05 - -
Price difference between your used/refurbished and competitor new product $5 - -
Price difference between your used/refurbished and competitor used/refurbished product $1 - -
Our second competitor has the cheapest price – $11, with item condition being set as Used. The repricer will go ahead and follow our predefined settings by revising the price for our product: $10 - $1 = $10.
Now we have the lowest price and are first in the list but that’s not all. In order to beat our first competitor, whose product condition is set as New, the repricer will have to set the price even lower. The new price will be equal to: $12 - $5 = $7.
The problem with the new price is that we have set our minimum price to $8 and have chosen an option “Repricer will set minimum product price when the lowest price cannot be beaten”. Because of our settings, the repricer can only reprice to as low as $8 so that’s what our new price will be.

Example 4:
Let’s assume that our minimal price is $10 and our maximal price is $20.
Our product is unique and only one available on the market, therefore our price automatically sets to maximal price = $20.

Example 5:
Our product's minimum price is $3.49.
Current lowest price on the market is $4.99 + $0.00 shipping.
Repricer scans your product and detects that your shipping cost equals $4.62 which means that your lowest price becomes $3.49 + $4.62 = $8.11. If there is another seller with the price $5.45 + $2.80 shipping = $8.25. Repricer will set your price to $3.62 + $4.62 = $8.24. But if you want to have the lowest price on the market then you will need to set your minimum price to $0.36, thus, you will bid the current lowest price on the market with $4.98.

    Important
  • If you are selling the products using several Amazon accounts, then they will not be in competition with each other.
  • If product's maximum or minimum price is less than 0.1, then this product will be eliminated from Amazon repricer, thus, lowest price and position will not be updated.
  • If product's maximum and minimum prices are equal, then this product will be eliminated from Amazon repricer, thus, lowest price and position will not be updated.